Dollars.com is a digital platform that rewards users for their loyalty to local business with real world money, deposited directly into their bank accounts. After completing challenges curated by cafes, restaurants, bars, etc., users collect Dollars.com Reward Points (DRPs) ―and when they reach 1000 DRPs, they can redeem them for $10 cash.
The client provided me with a basic art direction of using white chalk outlines on a blue background, but left everything else up to us. My role was to take the idea and create a script, story boards, animation, and sound design for the video.
