Wipfli repositioned their brand and aligned their portfolio of industries and services under an umbrella strategy, narrative, and visual expression. A series of discovery workshops illuminated the opportunity to anchor the brand strategy around the spirit of Wipfli, the relationships they develop, and their drive for results. This focus inspired the Wipfli anthem, We the Curious.
This series of videos captured this brand refresh into different areas of their company.
Client: WipfliMy Role: Animation, Edit, DesignSoftware: After Effects